ethics4lawyers branding

Client: ethics4lawyers

Tools: Adobe InDesign, Photoshop, Illustrator, After Effects, XD, Microsoft Word, PowerPoint, Outlook, MailChimp

ethics4lawyers advises lawyers in how best to respond to ethical challenges in their practice, through training seminars and counselling services and advice lines.

The logo was developed as a geometric, abstract compass – symbolising moral guidance, orientation and principle-based decision making. An analogous colour palette based on blue was used to add a sense of solidity and confidence. The design system was then translated into several user-friendly templates, ensuring each letter, report, email etc. is perfectly on brand.